Slad logo Slad

The operating system for barbershops and salons.

Slad is the operating system for barbershops and salons: show up first on Google and in AI search, fill every chair with online booking for every stylist, let an AI receptionist book the calls you miss mid-cut, keep clients rebooking, recover unhappy clients before they go public, and see what is moving in your local market. One operating system, $149 a month, no agency, no team to hire, no ad spend, no app-switching, no extra tools.

See exactly who is ranking above you, and what it's costing you.

30 seconds. No name. No email. No card.

Every system your business runs on assumes someone is operating it, even the AI tools. That operator was never supposed to be you. Slad is the operator.

One operating system. Integrates with the platforms you already use.

Google Meta Facebook Instagram TikTok YouTube Square Apple

Connects to where you get found, post, and get paid. Slad is an independent platform and is not affiliated with or endorsed by Google, Meta, Facebook, Instagram, TikTok, YouTube, Square, or Apple.

9:41

Your Slad audit

Live
45 of 100

Slad score · Fair

Losing $40,200/year

Fix these gaps:

  • Not ranking in Google + AI search
  • Reviews going unanswered
  • Services priced below market
  • Competitor moves you're missing

Sourced from Harvard, BrightLocal & Princeton GEO research.

Search visibility

You rank #7 for "near me"

Rival
Rival
Rival
You

Indexed across Google + AI search.

Reputation

12 products going unanswered

Average 19 days to first reply.

3.6 avg

Audited every public review.

Service pricing

Services priced 14% below your block

Your services$16 avg
Block average$19 avg

Benchmarked against 9 nearby shops.

Market intel

3 moves on your block this week

  • A rival added weekend hours
  • New shop opened 0.3 mi away
  • Hours changed next door

Computed from local signals.

Barbershops + salons

Where is your shop leaking?

Type your shop name. Pick it from the list.

30 seconds. No name. No email. No card.

What your client does on one tap

Six things your client can do in the chair, so you do not have to.

The magenta sticker at your front desk is a modern QR code, no scanning. When a client taps it, this is what happens, without you hiring more staff, training anyone, or buying a new booking system.

1

Turn a great cut into the next client

One tap asks the client if they would send a friend here. A yes becomes a Google review, in their words, where the next person searching for a barber or salon will find it. The reputation that gets you found, built one great cut at a time.

2

Hear the rough ones first, privately

If the visit fell short, the client tells you directly, straight to the shop, not the internet, so you can make it right. They can still leave a public review. You just get the chance to fix it before it shows up there.

3

Your services, in their language

The client sees your live service menu auto-translated to their browser language. Twelve languages tuned for your client mix, including Spanish, Portuguese, French, German, Korean, Arabic.

4

Book the next appointment

The client books their next visit before they leave, routed to their stylist's calendar with no front-desk go-between. The visit that would have ended in a 'text us to rebook' becomes a booked return.

5

Pay from their phone

Apple Pay, Google Pay, or card. The client settles up on the same screen, tip included, and walks out without waiting on a card swipe or a line.

6

Join a program

Membership, loyalty club, or package, whichever recurring program you set. The client enrolls in one tap and you bank predictable monthly revenue from clients who would have stayed one-time.

One sticker, no QR to scan. No app for your client to download. No card swipe. No one at the desk needed to take a booking or run a payment.

Want all six running in your shop next week?

Find my biggest revenue leak →

7 days free. No contract. Cancel anytime.

Everything a barbershop or salon needs.One app. No agency, no team, no ad spend.

Slad replaces the whole stack a barbershop or salon normally pieces together: a Google listings manager, online booking for every chair, an AI receptionist that books your missed calls, a video tool, a reputation tool, and local market intel, $149 a month.

Get Found on Google and AI Search

Show up first on Google, and surface when clients ask ChatGPT, Claude, Gemini, and Perplexity for the best barber or salon nearby. Slad keeps your Google profile fresh with posts and review replies, turns your Instagram into Google posts, and features your shop on its channel and local guide, so you get found without doing the work.

Service Videos + Content Engine

Turn one service photo or clip into a polished video with the motion and warmth a flat photo can't show, then post it to Google, Instagram, Facebook and YouTube in one tap, with a TikTok draft ready to publish.

Book + Pay at the Appointment

Clients tap the Slad sticker, a modern QR code with no scanning, see your live service menu, book straight with their stylist, pay from their phone, and join a loyalty club. No app to download, no extra staff steps.

Reputation Shield

Recover unhappy clients before they go public. Slad routes low ratings privately to the owner and drafts your review replies, so 1-star damage gets caught at the chair, not on Google.

See Your Local Market

See the shops opening and closing near you, the trends moving in your area, and the complaints that keep coming up across your competitors, so you can win on them.

Stop Overpaying Creators

Paste a handle. Get audience authenticity, real engagement, a fair-price range, and cross-platform reach across Instagram and TikTok in under a minute, before you wire a dollar.

Your AI Assistant

A built-in AI assistant that already knows your shop (service menu, reviews, booking system, channels) and your local market (openings, closures, trends, competitors). Ask it real questions and get specific, numbers-tied answers, not generic advice.

Live across your chairs and your feed in 3 simple steps

Set it up in one sitting, then run it in a few minutes a day from your phone. You approve; Slad makes the videos, posts to every channel, replies to reviews, runs the front desk, and watches your local market.

Under an hour

to set up, and you go live the same day.

Minutes a day

to run it. You tap approve; Slad does the work.

No retraining

Clients self-serve at the chair. You just point at the sticker.

  1. 1

    Go live the same day

    Place your Slad stickers, connect Google and your social channels, link your booking system, and upload your service list. Setup takes minutes, your front desk and your feed go live the same day.

    Phase: Setup

    Appointments, Google, channels, and reputation flow live in one sitting.

  2. 2

    Run your front desk and your feed

    Clients tap a sticker, a modern QR code with no scanning, to book, pay, and join your loyalty club right from the chair, sent straight to your shop. Meanwhile Slad keeps your Google profile fresh, turns your work into videos that post to Google, Instagram, Facebook, TikTok, and YouTube, and gets your shop featured so new clients find you in Google and AI search, all on your approval.

    Phase: Run

    Appointments get booked. Services become posts. You tap approve.

  3. 3

    Protect your name, win your market

    Unhappy clients route into a private feedback loop before they go public; happy ones become verified reviews and content. The same dashboard shows the openings, cost moves, and policy shifts in your local market.

    Phase: Results

    More content. Less public fallout. Real signal on your local market.

Frequently asked questions

The questions shop owners ask before they sign up.

Pricing
What's the price, and what's the catch?

One plan, $149 a month, everything included. You get your Google and AI search presence, online booking for every chair, an AI receptionist that books your missed calls, service videos that post to every channel, payments and a loyalty club, Reputation Shield, local market intel, the AI assistant, and Slad stickers included. All on your Slad page, all continuously updated. 7 days free, no contract.

ROI
What return can I expect?

Fair question: Slad starts at $149 a month, and the return comes from filling chairs and keeping regulars. Higher tickets when clients book from the chair, a recurring loyalty club, new clients who find you on Google and in AI search, and reputation recovery that protects your rating. Put your own clients per day and average spend into the revenue calculator to see your estimated extra revenue, payback period, and return against what you pay. Every number it uses is grounded in published research.

Features
What exactly does Slad do?

A lot, all in one app: your Google presence on autopilot, AI service videos that post to every channel, book and pay at the chair, a loyalty club, Reputation Shield, local market intel, influencer vetting, plus an in-app AI assistant that already knows your shop and your local market, and a client-facing page with rewards. For the complete, itemized breakdown of everything Slad does for you and for your clients, see the full feature list.

AI assistant
What can the in-app AI assistant actually help me with?

Quite a lot, because it already knows your shop and your local market. It reads your service menu, your reviews, your booking data, your connected channels, and your Slad settings, and it sees the live signals in your local market (openings, closures, cost moves, policy windows, competitor moves). So when you ask things like "what is my best service mix for the busy season," "should I run a loyalty promo this winter," or "draft a reply to this 1-star review," you get specific, numbers-tied answers grounded in your actual numbers and what is moving near you, not generic advice. It also walks you through how to do anything in the app, from connecting your booking system to scheduling a Google post. Per-shop chat thread, isolated to your account.

Front desk
What happens to the calls I miss mid-cut?

Slad gives you a dedicated business number with an AI receptionist that picks up the calls you miss mid-cut, schedule-aware, so it only steps in when no one can answer. It books and reschedules clients with the stylist they ask for, answers hours, takes a message, or transfers to a person, so a ringing phone in the chair never costs you a booking.

Reputation
What if a client has a bad experience?

Before a client is guided toward sharing, they rate their visit. If they select a low rating, Slad routes that feedback privately to the owner instead of pushing them toward a public post. You get the chance to recover the moment while the client is still in the chair, before frustration becomes a Google or Yelp review. We do not block public reviews. We give you a chance to fix the issue first.

Content
How does Slad turn one photo into a video?

Slad runs your service photo through an AI video model that adds the motion flat photos can't show: natural movement, light, depth, and warmth. You get a polished short video in minutes, ready for Google, Instagram, Facebook, TikTok, and YouTube. You can also start from a short clip and Slad will remix it. No camera, no crew, no editor.

Booking
Can clients book a specific stylist or chair?

Yes. Each chair has its own calendar; clients pick their stylist and time, and you never play phone tag.

Channels
Does Slad replace Google Business, Instagram, Facebook, TikTok, and YouTube?

No, Slad connects to them. You authorize Google Business, Instagram, Facebook, TikTok, and YouTube once, then every video, photo, and offer publishes across them with one tap. TikTok is the one exception: your post lands in your TikTok drafts, ready for you to hit publish. You keep your accounts and your audience. Slad handles the publish, the cross-posting, the Google profile and posts, and the review replies.

Discovery
Will Slad help new clients find me, even in AI search?

Yes. Slad keeps your Google profile fresh so you rank when clients search nearby, with a lasting page on the Slad local guide. Those pages help your shop show up in Google and in what ChatGPT, Claude, Gemini, and Perplexity tell people who ask where to find a barber or salon near them, with nothing for you to write or set up.

Operations
Will I have to retrain my staff?

No major training burden. Clients tap the Slad sticker, a modern QR code they never have to scan, for the service menu, booking, and rewards, and move through the flow on their own. You can point at the sticker the same way you would point at a poster. Marketing happens in the back office through your phone, not at the front desk.

Category
Is Slad an agency, or a tool, or a booking-system replacement?

None of the above. Slad is the operating system a barbershop or salon runs themselves. It does not replace your booking system; it connects to it so clients can book and pay. It is not an agency, no one runs your account for you. It is the shop-grade alternative to a chain's marketing team, loyalty contract, and agency, $149 a month.

Ordering
Can clients book and pay at the visit?

Yes. Once your booking system is connected, clients tap the Slad sticker, a modern QR code with no scanning, see your live service menu, send their booking straight to the shop, pay from their phone, and can join a recurring loyalty club. No app to download, and you keep working the way you already do.

Setup
How long until we're live?

Most shops are live the same day they receive their sticker pack. Average setup is under an hour: place stickers, link your accounts (Google, Instagram, Facebook, TikTok, YouTube), connect your booking system, and upload your service menu and a few photos. Your first service video and first multi-channel post can publish before your next day starts.

Ordering
Can clients book and pay at the visit without changing my booking system?

Yes, and you keep your existing booking system. Slad connects to it instead of replacing it: clients tap a sticker, a modern QR code with no scanning, see your live service menu, send bookings to the shop, pay from their phone, and join a loyalty club. No new hardware, and no app for clients to download.

Cost
What's a cheaper alternative to a marketing agency?

A marketing agency runs $2,500+/mo and only handles your posts. Slad is an operating system that does the marketing and runs your front desk, your reviews, and your local intel, $149 a month, with no agency, no team to hire, and no ad spend.

Reputation
How can I stop bad reviews before they go public?

Catch the unhappy client before they post. Slad asks for a quick rating at the visit; a low score routes privately to the owner instead of becoming a public 1-star, so you can make it right, while happy clients get steered to a public Google review.

Content
How do I turn service photos into videos automatically?

Upload one service photo and Slad turns it into a polished short video with the motion, light, and warmth a still photo can't show, then posts it to Google, Instagram, Facebook and YouTube in one tap, with no filming or editing, and drops it into your TikTok drafts ready to publish.

Barbershops and salons
What's the best all-in-one app for barbershops and salons?

Slad is built for barbershops and salons: get found on Google, post your work to every channel, take bookings, payments, and loyalty at the visit, recover unhappy clients before they go public, and track the openings, cost moves, and policy in your local market, all in one app, $149 a month.

Research
Are Slad's claims and revenue numbers backed by real research?

Yes. Every claim on this site, and every default in the revenue calculator, is tied to a published source: peer-reviewed research (for example, the Harvard study linking a one-star-higher rating to 5 to 9% more revenue for independent businesses), established research firms like BrightLocal, Rival IQ, and Gartner, and clearly-labeled industry data. Where a study gives a range, we use the conservative end. You can read every source, tagged by how credible it is, on the research page.

Word of mouth
How does Slad get my clients posting about me?

When a client taps your Slad sticker, they browse a short reel of your work, then snap and share a photo of their fresh look to their own Instagram or TikTok for a reward, putting your shop in front of their followers. You see every share.

Category
Is Slad an alternative to Boulevard, Vagaro, or Fresha?

Slad is more than a booking app. Most salon software is booking-first (like Boulevard, Vagaro, Booksy, GlossGenius, or Fresha) and handles the calendar well. Slad does multi-stylist booking too, and adds what those tools usually leave to add-ons: an AI phone receptionist that books the calls you miss mid-cut, AI videos of your work auto-published to every channel, and a get-found and reputation layer. One flat price, from $149 a month.

Every shop gets a Slad page.

One plan, everything included. Get found on Google, fill every chair with online booking and an AI receptionist that books your missed calls, and keep clients rebooking. $149 a month, plus a small add-on per extra chair.

Slad

$149

per month per shop

7 days free to start

The full showcase, continuously updated by the content engine, automatically.

Automated content engine

  • Upload a photo, AI does the rest: service videos generated from your images automatically
  • Your shop's clone: AI learns your voice, aesthetic, and style. Every post sounds and looks like you
  • Auto-publish to Instagram: scheduled posts and reels, hands-free
  • Auto-publish to Google: active profile, fresh content, recency signals boosted continuously
  • AI search active profile: optimized for Google AI Overview and AI-powered discovery

Booking, payments, memberships

  • Book + pay at appointment
  • Memberships + clubs
  • Loyalty + points + rewards

Reputation + Google

  • Reputation shield, bad feedback routed privately
  • Google profile autopilot
  • Review reply automation
  • Multi-language review replies
  • Instagram to Google: your IG posts become Google posts to approve
  • Fresh photos pulled to your profile automatically
  • Promo graphics

Distribution + discovery

  • Multi-channel publishing: Facebook and YouTube publish directly; TikTok lands in your TikTok drafts, ready to post

Slad page

  • Front-desk sticker: a modern QR code, no scanning
  • Service video feed, clients browse your service menu
  • Page auto-translates to your client's language
  • Full shop showcase page: service videos, rating, vibe, continuously updated by the content engine
  • Permanent page on the Slad local guide: found in Google and AI answers like ChatGPT and Perplexity

Intelligence + tools

  • Local market intel: openings, closures, cost and policy alerts, and a weakness map of recurring competitor complaints
  • Full AI assistant: knows your shop + your block
  • Influencer vetting: real audience, fair price, engagement score
  • Cross-platform insights dashboard

Physical + onboarding

  • 100 front-desk stickers: full shop coverage
  • Automatic setup: connect your channels, Slad builds it for you
  • Priority onboarding: live same day
A chain's setup: $20,000+/mo
Everything included: $149/mo
Find my biggest revenue leak →

Every plan starts with 7 days free, and stickers are included. One plan, everything included, your Slad page is the full showcase from day one.

What changes the day Slad goes live

Slad is not another marketing layer your team has to manage. It connects your Google presence, your appointments, your channels, and your spend into one operating system the owner runs themselves, with no agency, no team to hire, no ad spend, no app-switching, and no extra tools.

1 Before Slad

  • Your Google profile goes stale, posts are sporadic and reviews sit unanswered, so you slide down the results when clients search nearby.
  • Clients call during a cut and the phone goes unanswered, chairs sit empty between walk-ins, and you have no easy way to turn a one-time client into a regular.
  • Reputation management is reactive. By the time you see a 1-star review, it is already public.
  • Your best chair work sits flat on Instagram and Google, with no time or budget to film. You juggle five apps or pay an agency $2,500+/mo to post for you.
  • You're guessing on your local market. New openings, closures, cost moves, and policy changes hit you before you see them coming.
  • Calls come in during a cut, the phone goes unanswered, chairs sit empty.
  • When you have an operating question (best service and stylist mix, fair labor cost, how to reply to a bad review), you ask your accountant, ask a fellow owner, or guess. The answer is hours or days away and rarely grounded in your numbers.

2 With Slad in place

  • Slad runs your Google profile on autopilot: posts on a cadence, your Instagram turned into Google posts, and a reply to every review in the client's language, so you rise in Google and in the AI answers clients now get instead of sliding down the results.
  • Clients tap a Slad sticker, a modern QR code with no scanning, to book, pay, and join your loyalty club, sent straight to your shop, and share their look as verified promotion that brings the next client in.
  • Unhappy clients route into a private manager feedback channel before they go public, and happy ones get steered to a public 5-star. Reputation Shield catches the moment.
  • One service photo becomes a polished video with real motion and warmth, and publishes to Google, Instagram, Facebook and YouTube in one tap, with a TikTok draft ready to publish. No app-switching, no agency.
  • One dashboard shows the openings, cost moves, policy shifts, and competitor moves in your local market, so you act first instead of reacting.
  • The AI receptionist books the missed calls and fills the chair while you work.
  • Your built-in AI assistant already knows your shop (service menu, reviews, booking system, channels) and your local market (openings, costs, policy, competitors), so you ask it real questions and get specific, numbers-tied answers in seconds, not generic advice.

In the shop

Simple for staff

Your team does not need a long explanation. They can simply say: “The service list, booking, payment, and rewards are right there at the front desk.” Slad handles the digital flow from there, with no new booking system and no retraining.

Online

Online, on autopilot

Slad keeps your Google profile fresh, turns your services into videos that post to every channel, replies to your reviews, and turns happy clients into verified promotion, all on your approval.

Outcomes

More control, less fallout

You get found on Google, recover bad moments before they go public, and see what your local market is doing, so reputation risk goes down while client-driven demand goes up.